Areas of Expertise: public relations, public involvement, social media, research, media analysis, photography and media relations.
Personal Interests: Reading, collecting and trying out dessert recipes, and being a roadie for her husband’s alternative rock band.
At Pac/West, Alison Attebery works on social marketing campaigns and is an integral member of the media relations team. She also lends her writing and media relations skills to the Drive Less Save More campaign, National Electrical Contractors Association/International Brotherhood of Electrical Workers campaigns, WVP Health Authority and other public involvement clients.
Alison’s first major job in PR was at Edelman where she developed media materials and played a key role in the analysis of news coverage for clients. She created and managed pitching campaigns, performed outreach to local and national media outlets, drafted and edited press releases, newsletter articles, media alerts, fact sheets and other editorial documents, managed and coordinated photography shoots, planned and staffed press events, researched and managed ad buys, and monitored media coverage. Alison manages similar tasks at Pac/West.
Alison has a B.A. in Journalism with a specialization in Public Relations from Michigan State University.